Here’s one of the toughest things about any sort of artistic craft - it is very difficult to judge your own videos. So, the journey to make these videos better is a never-ending process. The process is simple, but it’s evolved over time, and I’m constantly trying to add spice, or sexiness to videos.Īs soon as I start getting bored of my videos, you start getting bored of the videos. So, we set up the Sam cam right near him. This new camera angle definitely added a little bit more spice to the videos, but then my videographer Sam would just be behind the camera. That’s when I decided to add a second camera angle. I never want my videos to get stagnant, so how do I make it more interesting? And I was getting so sick of my own videos. How about putting it on a hero that’s building shelters for a good cause? It was all about making these cool and adding in spice.įor example, I always recorded videos in the same spot with the same single camera angle. Put it on a mechanic that’s working on a really cool project. It was all about branding, right? So if a company that makes gloves was like “Hey, make a video for us”, we would think of all the different ways we could make that happen. Sometimes they were really interesting projects, but sometimes they were really lame. I mean, I was working for companies and clients that needed to produce videos. When I say that I have a production company, I don’t mean I was doing some glamorous Hollywood movies. The skill that really came into play was being able to make boring stuff a lot more interesting. But it’s not the technical information that helped me either. For over 10 years, I was creating videos. It’s not because I knew how to “hack” an algorithm, or because I knew somebody at YouTube that would promote my videos, or anything like that. Now, I admit, I had a really big advantage to becoming successful on YouTube. You have to make good videos consistently. Things really started to take off for me when I started to ignore the game of exponential growth, and I just said “you know what, I’m going to make the best videos I possibly can and forget all that other stuff.” It was very much a slow start, but I understood that it was a game of exponential growth. When I got to 20 subscribers, I was so excited! Now, some people post their first video and it just blows off, and there, career made. I’m still learning and trying to improve every single day, but here are some of the things that I’ve picked up in the last couple years. Every year I’m trying to figure out ways to make my videos better and better. The truth is that it’s a never-ending process. I’ve been a YouTuber for the last couple years and today we’re going to be talking about how to make a boring video epic. I’m Gene Nagata, also known as Potato Jet.
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